Monday, May 18, 2009

Linux Netbooks VS Microsoft

In wares development broadly, among the greatest errors is to accept a profoundly entrenched officeholder on its own turf. Most necessarily, if you play somebody else's game, even if you are a petty cheaper/quicker/better, you are going to lose. Inactivity favors the officeholder, and there's a lot of inertia required in alternating vendors.

For this reason, I agree with Bill Weinberg's suggestion that Linux's chance in Netbooks is to center on the mobile side of the market, instead of adding a traditional, PC twisted to the market.
Weinberg writes:
"One strategic mistake caused by purveyors of Linux Netbooks was to covert the intensities of the worldwide mobile telephony marketplace although following the business simulations and channels of the bequest notebook marketplace. Linux lovers--.orgs, Linux ISVs, and device OEMS--unfortunately neared the Netbook chance as a downward extension of the desktop and portable personal computer commercial enterprise, with volumes of 297M units in 2008 (IDC).
Alternatively, the Linux ecosystem motivations to envision Netbooks (and MIDs and tablets) as building upon the general mobile handset business organization, with its 1.28B yearly unit shipments (Gartner) the most remunerative slice of which, smartphones, makes 14 percent (ABI) with 20 % annual rates of growth."

Microsoft has the traditional PC market, and belike will forever. But do not fall behind hope: the finest strategies proceeding are disruptive, in the Clayton Christensen common sense. Microsoft is powerless in mobile. This is where Linux proponents should center their "desktop" strategies.

Apple is advancing on Microsoft in PCs as much because of its iPhone amazing revolution for its beautiful laptops. Whenever Linux would like to win in Netbooks, and it can, it must act and so by counteracting Microsoft, not by facing its desktop authorization directly. Netbooks must be more "Net" than "book," just as cellphones are more about "mobile" than "phone." If it is true, Google's Android, which is pointing smartphones 1st and Netbooks 2nd, may have the whip hand on Intel's Moblin, which directs at Netbooks 1st, and is mostly configured as a Windows replacement.

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